As social media is evolving day by day consumer brands align their branding and acquisition strategy with social networks. Here in India the social buzz words are just revolving around Facebook and twitter. So far very few Indian brands have come up with any strategic campaign for LinkedIn...
How we can afford being same on marketing strategy and creative front which will decide brand positioning and differentiation. In the digital marketing space every brand has tried to come up with so aggressive on digital creative front to approach TG. I have been associated couple of year with...
It's been a very busy two months in the learning phase of Google DFP and Dot-nuke CMS for me since my last blog post. Display advertisement learning add 360 degree curve to my online marketing knowledge base. So far my online marketing journey has been getting through rigorous assignments from...
Cricket fever is back in grip us with (Indian Primer League) IPL 2012 and the competition is getting hotter by the day since season enters in to final lap. Indian Primer League event which is always a big opportunity for brands since its inception to grab attention of masses. With this...
Since long time I haven’t put any campaign analysis here on D-Hawk, last two months was really busy around me, while working on different projects at DSIJ and mentoring few online marketing aspirants. Yesterday while watching IPL I came across with ‘Ab Ras Barsega’ Katrina Kaif Slice advertisement. ...
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